Sunday, August 14, 2011

Colour

http://www.bbc.co.uk/news/science-environment-14421303

"In an experiment testing the relationship between emotions and colour we discovered that nearly every adult assigned yellow to happiness, blue to sadness and red to anger (surprise and fear, which are the other two universal emotions, had no obvious colour). While children showed the same trend, their choices were far more mixed and variable.


On the other hand nearly everyone (young and old) showed a similar relationship between colour and sound, where lower notes are thought to be best represented as dark blue and higher notes as bright yellow.

In other words people seem to have internal mental maps between colour and other perceptual qualities, such as sound and form. Amazing when these relationships do not exist in nature.

.........

"In another experiment we asked people to put 49 coloured blocks on a surface area of 49 spaces. They had no other instruction.

The number of possible images that could have been created was 10 raised to the power of 62 - a huge number.

What's remarkable is that people made patterns that were largely predictable, because everyone grouped colours together according to similarity. Why?

Because we have an inherent need for structure, and in particular structures that are familiar, in this case structures that are similar to the mathematics of the images of nature.

In yet another experiment that really looked at the fundamentals of colour vision, we asked whether there might be individual differences in simply detecting light.

What we discovered is that not only are women more sensitive than men, but also women who feel they have a stronger sense of control are significantly better than those women who feel powerless.

Remarkable really when one remembers that we're just talking about light detection.

We also examined whether colour can actually alter our sense of a minute.

Our initial observations suggested that a minute takes longer for men than for women… about 11 seconds longer on average.

But a minute took longer for men and women when surrounded by red light, as compared to blue light.

This effect is likely to be linked to arousal since it is well-known that red and blue create different states of arousal in men and women alike."


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